Let's share all useful experience, statistics and data we have gathered during our games development and mostly selling them. No marketing bullshit, just facts&figures which can really help us! We have just published our own DETAILED POST MORTEM of Power of Logic: So far we have 530 000 downloads with almost 10 000 paid units. The game has 4.5 stars in the App Store and has already covered development costs. We have done lot of marketing stuff which presentation at Slideshare covers in detail. LINK TO POST MORTEM: http://www.slideshare.net/FlowStudio/power-of-logic-post-mortem OTHER POST MORTEM LINKS World of Goo Heist Punch a Hole Waking Mars Great Little War Game Post yours!
Good thread, I will contribute mine after game is done. In postmortem you wrote that main markets are US/UK/GER and fast growing CHINA. How big is China in your opinion? Do you think EU/US games have a chance in there (needs to be localizated of course, which can also be a bit of a problem). Any statistics available on net about that?
From my experience China is truly a huge market right now. However the monetization there is very low. Too much piracy and low IAP conversion rates.
Great reads! Thank you for the links. There was a recent one through Casual Connect by Morgan Jaffit who is the founder of Defiant Development. Rocket Bunnies, Ski Safari and Heroes Call - Morgan Jaffit.
I was just in the middle of reading this when I saw this thread: http://gamesfromwithin.com/casey’s-contraptions-postmortem
Inspired to write my own post-mortem. It's right here in these forums: http://forums.toucharcade.com/showthread.php?t=146519
SQUIDS post mortem and some other analysis: http://thegamebakers.com/money-and-the-app-store-a-few-figures-that-might-help-an-indie-developer.html