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Free to Paid Conversion rates

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02-06-2013, 11:54 AM
Joined: Jun 2012
Posts: 39
Free to Paid Conversion rates

Well WorldAlpha Sniper has been out now for just over 6 months. We have a free version and paid version. We have had 809 purchases, and 187,354 free downloads for a 0.004% conversion rate. Ugh. I realize the game isn't quite as good as I hoped it would be. At $1.99, I know I could reduce it down to $0.99 and will soon. Still that conversion rate does see rather small. Is this typical for iOS? Apart from ads, is there any ways to monetize the 187,354? If I had 187,354 email addresses that would be great, but only 220 have signed up to our newsletter. Thoughts?

Developer of WorldAlpha Sniper for iOS.