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Why is Unlocking the Full Game via IAP Frowned Upon?

01-12-2012, 03:53 PM
#31
Joined: Dec 2011
Location: Czech Republic
Posts: 43
Quote:
Originally Posted by DylanNagel View Post
Thanks for sharing all your thoughts and experiences, folks, very insightful. I was considering to go with free + IAP to unlock extra levels, now I'm not so sure anymore.

I'm almost inclined to start with a single free app, to see if people like it. If they don't, that's that. If it picks up a little steam I could create extra content, update the app and raise the price to $ 0.99. That way, early adopters seemingly get rewarded for their interest and loyalty. Right?
After our first IAP + Unlock experience in our app Froggies, we would not go that route again. I'd recommend ads in a fully playable free version (if they can be placed in an unobtrusive place) as they can have surprising revenue and a separate paid version with something a little bit extra. That's probably the route we will go next.

Froggies on the Appstore
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http://www.froggies.com
01-15-2012, 06:40 AM
#32
Joined: Jan 2012
Posts: 6
Quote:
Originally Posted by HTWGames View Post
We had the same issues... our IAP unlocked the rest of the levels in our puzzle game Kunundrum http://goo.gl/kZTr8 and basically we got a ton of backlash based on the fact that people thought the whole game should be free and that $2 was WAY too much money based on the free portion of the game. .................................................. .
That's why IAP is tough to sell... you have to let them have a satisfying taste and then say, if you like this...perhaps you'll make a small donation.


Then they'll rip your head off. Being a dev is masochistic isn't it? hahaha
Well said, opened up my eyes a little and I am open minded as it is.

I may have to qoute in a Paper I am writing, if ya dont mind... Pure, simple, a real touch of reality.

01-15-2012, 09:27 AM
#33
Joined: Dec 2011
Posts: 12
There's a world of people out there who live on free. Just look at Craigslist. Do not disrupt this ecosystem.
01-15-2012, 11:26 AM
#34
Well, the next few weeks are going to be interesting for us! We have released RoboHero today for Free + IAP to unlock.

Here's the iTunes link for anybody interested in seeing how we implemented it. Love to hear your thoughts...

http://itunes.apple.com/us/app/robohero/id494449491?mt=8

It would be awesome if you'd rate and review the game while you are at it!

Ember Conflict name: Porthos
01-15-2012, 10:19 PM
#35
Joined: Dec 2008
Location: California, USA
Posts: 2,036
Quote:
Originally Posted by lepeos View Post
Someone mentioned the vocal minority and I believe the disdain for IAP is down to these people. More specifically I believe it's down to younger contributors.

Generally when a new free + IAP (or even paid with IAP to supplement) game is released, the release thread will he hounded with

a) Erratic nonsensical angry rants about the developer, the game and the IAP usually peppered with pretty bad spelling/grammatical errors, and
b) Check their devices - mostly all iPod touches, probably bought for Birthdays and Christmas.

Now I'm aware I'm making a pretty wide generalisation and I'm sure some 14 year old with every iPhone since release is going to come and rather eloquently argue my point, however I don't think the facts like this can be ignored.


Another point, someone mentiond AppShoppr? Something we've all seen for a long time is the culture of getting something for free or almost free in the App Store becoming more and more prevalent. People will say why should I pay x amount for this, when I can get Dead Space or Nova 2 for 69p? These are the kinds of people who don't understand how much work goes into even the simplest application. You're always going to have an uphill struggle against people like this in an environment such as the App Store.

People wait for these sales, I'd go as far as to say a lot of people rely on them, and there's nothing wrong with that but because it's harder to see a free + IAP game go on sale, people will generally overlook them. In fact as a I type this I can't remember seeing a free + IAP game go on sale.


My final point to make, free + IAP games presumably chart best on the top grossing chart, and who ever looks there?
We are living in the "entitled" generation (I can only speak for the U.S.), where people think they should get something for nothing, where even losers get a trophy. Where everybody is special and everyone is "treated equal". Ya, just wait til little Timmy gets out in the real world.

I visited a pirate site that offered up my game for free. The attitude of these people in the forum is incredible.

"Intellectual Property should be free!" "Why should I help XXX company get rich?" It was obvious that most of these commenters were kids or young adults. These attitudes belong to people that haven't had to work for a living yet and don't know the value of a dollar. No, not all young people are like that, but a LOT of them are.

So of course it happens in the App Store too. How often do you see a review that says, "Ripoff at $.99...if it was free then maybe it would be okay" What??? Dude, I payed $7 four years ago for a poker game on my MetroPCS flip phone with a whopping 200 x 300 resolution. And people complain about a buck?

It's not just in the App Store. We're living in a generation where people feel they are owed something. It's going to get worse.

Dave's Facebook page. Ya, I don't like FB either but oh well.

Find out about the upcoming Daredevil Dave 2!!!

The best place for info is right here in this thread at TA!

Last edited by schplurg; 01-15-2012 at 10:23 PM.
01-16-2012, 12:31 AM
#36
Joined: Jun 2009
Location: Hollywood, CA
Posts: 1,870
Quote:
Originally Posted by schplurg View Post
We are living in the "entitled" generation (I can only speak for the U.S.), where people think they should get something for nothing, where even losers get a trophy. Where everybody is special and everyone is "treated equal". Ya, just wait til little Timmy gets out in the real world.

I visited a pirate site that offered up my game for free. The attitude of these people in the forum is incredible.

"Intellectual Property should be free!" "Why should I help XXX company get rich?" It was obvious that most of these commenters were kids or young adults. These attitudes belong to people that haven't had to work for a living yet and don't know the value of a dollar. No, not all young people are like that, but a LOT of them are.

So of course it happens in the App Store too. How often do you see a review that says, "Ripoff at $.99...if it was free then maybe it would be okay" What??? Dude, I payed $7 four years ago for a poker game on my MetroPCS flip phone with a whopping 200 x 300 resolution. And people complain about a buck?

It's not just in the App Store. We're living in a generation where people feel they are owed something. It's going to get worse.
all you say is true - things are tough - BUT there's a bit of a flip side to this coin. At least, so far as I am expecting things--

If you look at "the REAL game world," people will bend over backwards (pre-orders, expensive collector editions etc) to support the names and brands they trust. Ookay, apples and oranges a bit (a multi-million dollar game production for PS3 has a bit of a different "perceived value" than your bog-standard iOS app) - and sure, while you still get plenty of people who will AHHHR bioshock or COD or whatnot, there's more than enough people falling over themselves to fork over the money as quickly as humanely possible. Again, it might not mean much on our side of the fence, it does mean that people understand that "some" (err, traditional) digital entertainment is still worth a buttload of money and it is important for them to have it is quickly as possible, and in a way that might make them feel special at that (getting it first, getting a little action figure, etc). One callout I can make in iOS-land is Sword and Sworcery, though that game wasn't necessarily "cheap" to make, they did go an extra mile and package a soundtrack that could be bought alongside the game. Hell they even made a goddamned expensive vinyl album. They sold a TON of them too.

In the meantime, overall it's going to just be a long waiting game for the mobile developers/brands to build any real lasting cachet to the point where most people could expect to try such things. You might see a little now - honestly if Halfbrick or Rovio put out a special edition version of one of their games, they could get away with charging $10 or whatever for it and sell very well (there'd be endless angry pissants on the forum threads, but these devs'd still be able to maintain their dominance in spite of it). I don't expect this will happen very much though.
07-13-2014, 08:24 PM
#37
I know this thread it's old, but I was wondering this same stuff, And i'd like to know if things changed since 2012.

Last edited by cesarpo; 07-13-2014 at 08:34 PM.