Just curious. I've been doing research on buying ads on the various review sites, and every post I see says that they did NOT see any sort of bump from ads. Anyone have a different experience?
Not sure if you'll see this kind of stuff publicly, but it's not hard to find contact info for the people advertising on various sites and ask them directly. If there's one thing the indie iPhone community is great at, it's sharing information in tight knit circles. Something I will say though, like anything, advertising is only effective if you have a great product. The dude behind this game had a pretty aggressive advertising campaign back in the day around here: Fatty! Can Fatty maintain a healthy weight while you rack up the points? Help Fatty eat by moving your finger at the bottom of … $0.99 Buy Now Watch Media DetailsCan Fatty maintain a healthy weight while you rack up the points? Help Fatty eat by moving your finger at the bottom of the screen so Fatty can catch food in his mouth. Watch his weight though, if Fatty eats too many of his favorite foods and tops the scales at 300, he'll get sick. If he doesn't eat enough and weighs under 100, he'll be too skinny.Keep Fatty healthy or it's Game Over for you. Information Seller: Genre:Action, Arcade Release:Apr 08, 2009 Updated:Nov 30, -0001 Version: Size:0.0 TouchArcade Rating:Unrated User Rating:Unrated Your Rating:unrated Compatibility:HD Universal ...And I really doubt it resulted in anything, because, well, look at the game. On the other hand, Archetype had a massive advertising push. They skinned basically every site and even advertised on Gizmodo and rocketed up to #1 on the charts seemingly overnight. Advertising will get more eyes on your product, but it's up to you to make that product that people will want to buy. bryanmitchell Well-Known Member Apr 18, 2009 246 1 0 #3 bryanmitchell, Nov 19, 2010 Geared hit #1 within a week of advertising on TouchArcade. CodeCritical Well-Known Member Sep 27, 2010 89 0 0 #4 CodeCritical, Nov 19, 2010 Bryan: Is this the only place you advertised? Did you do anything beside the TouchArcade ad? We are thinking about the very same thing. Melia iphoneprogrammer Well-Known Member Mar 26, 2009 2,280 18 38 Financial Analyst for Baines and Ernst London, UK #5 iphoneprogrammer, Nov 19, 2010 GotOATS.org is a great site to find review sites that offer advertising deals. There are also plenty of smaller review sites that offer great advertising deals for pennies on the dollar. Eli ᕕ┌◕ᗜ◕┐ᕗ Staff Member Patreon Silver Patreon Gold Feb 28, 1983 1,269,049 47 48 Barcelona http://elihodapp.com/ #6 Eli, Nov 19, 2010 Ad sales are generally done by CPM, so the reason you're paying so little on some of those sites is because of how few impressions you're actually getting. Similarly, this is also why Gizmodo can command $20-30k per advertisement. I wouldn't really call advertising on a site no one reads for next to nothing a "deal"... Maybe a deal for the site owners, but not so much for the actual advertiser. iFanzine Well-Known Member Dec 16, 2009 305 0 0 That depends http://ifanzine.com/ #7 iFanzine, Nov 21, 2010 "I wouldn't really call advertising on a site no one reads for next to nothing a "deal"... Maybe a deal for the site owners, but not so much for the actual advertiser." Hmm, no offence Hodapp, but I think it's only fair I come down on the side of these smaller sites that apparently no one bothers reading. Simple fact is a dev has the choice of using their advertising budget to run a single ad on one large site, or for a similar outlay, to display their banners on roughly 15-20 indie review sites, thus reaching a more diverse audience and getting the same, if not more, monthly impressions and clicks. (You must log in or sign up to post here.) Show Ignored Content Share This Page Tweet Your name or email address: Do you already have an account? No, create an account now. Yes, my password is: Forgot your password? Stay logged in
Bryan: Is this the only place you advertised? Did you do anything beside the TouchArcade ad? We are thinking about the very same thing. Melia
GotOATS.org is a great site to find review sites that offer advertising deals. There are also plenty of smaller review sites that offer great advertising deals for pennies on the dollar.
Ad sales are generally done by CPM, so the reason you're paying so little on some of those sites is because of how few impressions you're actually getting. Similarly, this is also why Gizmodo can command $20-30k per advertisement. I wouldn't really call advertising on a site no one reads for next to nothing a "deal"... Maybe a deal for the site owners, but not so much for the actual advertiser.
"I wouldn't really call advertising on a site no one reads for next to nothing a "deal"... Maybe a deal for the site owners, but not so much for the actual advertiser." Hmm, no offence Hodapp, but I think it's only fair I come down on the side of these smaller sites that apparently no one bothers reading. Simple fact is a dev has the choice of using their advertising budget to run a single ad on one large site, or for a similar outlay, to display their banners on roughly 15-20 indie review sites, thus reaching a more diverse audience and getting the same, if not more, monthly impressions and clicks.
