Too much great competition, and being a story-driven game with a bit of a slow start, I think it needs players to hang in there for a while before they get their payoff. That makes it hard to pitch to new players, journalists and the App Store editorial team alike.
Aside from a "Best New Games" in position #25 at launch, the game never got featured by Apple, and even though most of the press that ran stories really liked it, a few dozen articles/reviews aren't enough to make a meaningful amount of sales (it only sold a couple thousand units in total).
Which is why it's really cool to hear from people that enjoy it, every once in a while.
Last edited by Philipp_S; 02-22-2015 at 11:24 AM..