Just stumbled over this: http://adage.com/article/digital/apple-slashes-iad-pricing-mobile-ad-share-declines/232741/ It says... "Advertisers will now have to spend just $100,000 for Apple mobile campaigns running in iPhone and iPad apps, down from a previous $500,000 threshold and a significant reduction from the initial starting price of $1 million in 2010, when Steve Jobs unveiled Apple's first ad product." and "In addition, app developers will receive 70% of ad revenues from iAds running on their apps, vs. their previous 60% cut." Well, if this is true, we will receive 70% instead of 60%. Good
Interesting in the last 4 days my iAd fill rates about doubled and earnings went from .20 a day to 1.50 - 2.00 in our one test app... Thats a huge jump and Im guessing its connected somehow... Maybe more companies upped their ad contracts etc. - shrug...