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400k units of Jump Birdy Jump

11-14-2011, 03:24 PM
#1
Joined: Sep 2010
Location: Morestel, France
Posts: 572
400k units of Jump Birdy Jump

Hi,

I just wanted to share some numbers with you. Recently I've done a sale on Jump birdy Jump (free for a week and I didn't paid any 3rd parties like FAAD). The results are pretty good with 400k downloads worldwide (200k for JBJ & 200k for JBJ HD). I ended up with loads of reviews (about 2.5k) 95% of them being 5s and 4s (so the game IS really good, you should try it ). My sales have been good since (hopefully this will stay like that a bit longuer).

The only failure was my very low number in the U.S. Somehow, I didn't get enough exposure in the U.S. Shame, that is the bigest market.

Financially, it was worth doing it.

JC
11-14-2011, 04:17 PM
#2
Joined: Sep 2009
Location: Colorado
Posts: 5,244
After setting it to free are you now seeing more sales due to all of the reviews?

11-14-2011, 04:21 PM
#3
Joined: Sep 2010
Location: Morestel, France
Posts: 572
Quote:
Originally Posted by BazookaTime View Post
After setting it to free are you now seeing more sales due to all of the reviews?
Yes, I'm seeing more sales but not sure if it is because of the reviews. My guess is that the game is more exposed in the "Customer also bought" suggestion from Apple.

JC
11-14-2011, 05:36 PM
#4
Joined: Feb 2011
Location: Isle of Wight, UK
Posts: 1,509
11-16-2011, 12:56 PM
#5
Joined: Sep 2010
Location: Atlanta
Posts: 184
congrats on that campaign! Especially without having to pay those services to do it for you. Btw, what % increase in sales have you seen since you're back as paid?
11-16-2011, 02:12 PM
#6
Joined: Apr 2011
Location: Germany
Posts: 265
So, basically you just changed the price without telling anyone ?
Like others said, so well deserved

15 Coins - @Toucharcade

My humble Portfolio: www.acumen-design.de/blog
Follow me on twitter: https://twitter.com/fabi_smith
11-19-2011, 05:50 AM
#7
Joined: Sep 2010
Location: Morestel, France
Posts: 572
Quote:
Originally Posted by pchukwura View Post
Btw, what % increase in sales have you seen since you're back as paid?
First off, you need a bit of background: I'm not successfull on the app store (but still way more successfull than most dev). Let's say that the app store is bringing about 30% to 50% of my income...

During the sale, my income increase a bit because my other apps get boosted by all these eyesballs. After the sale, my income was x6 for a couple of weeks and now is about x3. I guess it will be back to x1 in another couple of weeks.

JC
11-19-2011, 05:52 AM
#8
Joined: Sep 2010
Location: Morestel, France
Posts: 572
Quote:
Originally Posted by Acumen View Post
So, basically you just changed the price without telling anyone ?
Actually, I had a deal with a French site, I did put a line in my App desc and they told their audience about the promotion. As they are the biggest French site they really boosted my exposure in France (I was #1 free app on the iPhone and iPad french store). So, it costed me nothing for an enormous exposure in France.

JC
11-19-2011, 02:30 PM
#9
Joined: Mar 2011
Location: Vienna, Austria
Posts: 65
Congratulations! You deserve it - and it is a valuable info for all of us. Would you mind sharing the french site? Cheers!
11-19-2011, 02:55 PM
#10
Joined: Sep 2010
Location: Morestel, France
Posts: 572
Quote:
Originally Posted by artcue View Post
Would you mind sharing the french site? Cheers!
http://www.iphon.fr/

They've got an app on itunes and a lot of follower on twitter.
Obviously, like any other big site, it is hard to get in touch with them directly.

JC