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Effects of Price Cut during Black Friday

11-23-2011, 06:32 PM
#1
Joined: Nov 2011
Posts: 23
Send a message via Skype™ to munir
Effects of Price Cut during Black Friday

Hello Developers,

Is it a good idea to cut your app price (or even sell it for free) during Black Friday to get attention on AppStore?

I would appreciate if you share your experiences and marketing tips.

Thanks.
11-24-2011, 09:21 AM
#2
Quote:
Originally Posted by munir View Post
Hello Developers,

Is it a good idea to cut your app price (or even sell it for free) during Black Friday to get attention on AppStore?

I would appreciate if you share your experiences and marketing tips.

Thanks.
I'd think not. All the big guns are doing it - it's very tough to be seen.

Looking for a writer? PM me

Game Designer of:
Family Feud Matches Gaming with a side of Matchmaking!
Family Feud 2 My First Huge Apple Feature!
Pickpawcket
And more!

11-24-2011, 11:47 AM
#3
Joined: Dec 2009
Location: Berlin, Germany
Posts: 1,674
you might try to raise your price instead to compensate for lost sales numbers the big holiday charrade is causing (like every holiday)
11-24-2011, 12:00 PM
#4
Quote:
Originally Posted by mr.Ugly View Post
you might try to raise your price instead to compensate for lost sales numbers the big holiday charrade is causing (like every holiday)
Interesting idea. Buck the trend!

Looking for a writer? PM me

Game Designer of:
Family Feud Matches Gaming with a side of Matchmaking!
Family Feud 2 My First Huge Apple Feature!
Pickpawcket
And more!
11-25-2011, 12:58 PM
#5
Joined: Nov 2011
Posts: 23
Send a message via Skype™ to munir
It worked for me.. I wonder what happens when you change your price back to some dollars from free? Does it transfer ratings from Free Apps to Paid?
11-25-2011, 01:54 PM
#6
Quote:
Originally Posted by munir View Post
It worked for me.. I wonder what happens when you change your price back to some dollars from free? Does it transfer ratings from Free Apps to Paid?
No - ratings for each chart is completely separate.

Looking for a writer? PM me

Game Designer of:
Family Feud Matches Gaming with a side of Matchmaking!
Family Feud 2 My First Huge Apple Feature!
Pickpawcket
And more!
11-25-2011, 02:07 PM
#7
Joined: Dec 2009
Location: Berlin, Germany
Posts: 1,674
how is it going with the sneaky cat? you have or had a free promo too right?
11-25-2011, 02:27 PM
#8
Joined: Nov 2011
Posts: 23
Send a message via Skype™ to munir
I found this article which says different thing http://techcrunch.com/2011/01/19/all...ne-apps-maybe/ Are you sure about separate rating thing?
11-25-2011, 02:51 PM
#9
Quote:
Originally Posted by mr.Ugly View Post
how is it going with the sneaky cat? you have or had a free promo too right?
Much better than before we went free, but we're still working on it to make it even better. We've come to the realization that <20mb is more important than we imagined.

Quote:
Originally Posted by munir View Post
I found this article which says different thing http://techcrunch.com/2011/01/19/all...ne-apps-maybe/ Are you sure about separate rating thing?
When Pickpawcket went from free to paid we went from top 100 free games to obscurity (below the top 400). Our cat is slowly clawing it's way back up the charts but it's taking it's sweet time!

The link you provided is talking about the 'ALL TIME' chart, not the top charts. The top charts people see on their device are weighted that recent sales are all that counts.

Looking for a writer? PM me

Game Designer of:
Family Feud Matches Gaming with a side of Matchmaking!
Family Feud 2 My First Huge Apple Feature!
Pickpawcket
And more!
11-25-2011, 02:58 PM
#10
Quote:
Originally Posted by munir View Post
I found this article which says different thing http://techcrunch.com/2011/01/19/all...ne-apps-maybe/ Are you sure about separate rating thing?
Unless something changed or there's a bug, I confirm that free and paid rankings are separated. We had a few free campaigns with one of our games, and everytime we went back to paid, the rank went back where it was before going free. Anyway, this is quite reasonnable, otherwise everyone would try to exploit it.

XperimentalZ Games website Twitter:@XperimentalZ