Support our Sponsors:

Go Back   Touch Arcade > Developer Discussion > Public Game Developers Forum

Reply
 
Thread Tools Display Modes
  #1  
Old 02-07-2013, 11:01 PM
Tony@N3VGames Tony@N3VGames is offline
Junior Member
iPhone 4S, iOS 6.x
 
Join Date: Feb 2013
Posts: 13
Default New icon sends app from #400 to #4 Overall

I'm here to share we you all our story as we can't quite believe what has happened in the past 8 days.

Trainz Driver was released in August 2012. We have been up and down the charts, and last Wednesday, we were generally ranked around 4-500 overall and Top 30-50 Simulation app.

After some success with a new icon on other stores (Android), we got the approval from Apple Jan 30 and released our new icon (only visible change to our customers).

In just 8 days we have now hit #1 Family, #3 Sim & Games and #4 Overall on the Germany store.

USA has gone from Top 50 Sim and nearly out of the Top 1000 Overall up to #11 and Top 200 Overall (and climbing).

Most of this was due to an icon change, but our 99c special has been the icing on the cakle.

I wrote a blog piece about it here which gives you charts and shows you the old and new icon etc.

Gotta love this marketplace we operate in
Reply With Quote
  #2  
Old 02-08-2013, 06:06 AM
MrLeQuack's Avatar
MrLeQuack MrLeQuack is offline
Developer
iPhone 4, OS 4.x
 
Join Date: Mar 2011
Location: In a car
Posts: 268
Default

It's obvious the second icon is more expressive and user friendly. The first one was to corporate as you said.
Reply With Quote
  #3  
Old 02-08-2013, 07:12 AM
Wizardo Wizardo is offline
Member
 
Join Date: Jul 2012
Location: New Jersey!
Posts: 92
Default

The new icon is great.

Congratulations, and thanks for sharing.
Reply With Quote
  #4  
Old 02-08-2013, 08:47 AM
Platyrrhine Platyrrhine is offline
Senior Member
iPhone 4S, iOS 7.x
 
Join Date: Jan 2012
Posts: 618
Default

You just got yourself another purchase The game looks cool, and I've always wondered about train simulators. Guess I'll find out soon enough
Reply With Quote
  #5  
Old 02-08-2013, 09:31 AM
Blue Jungle Studios Blue Jungle Studios is offline
Member
iPad 2
 
Join Date: Dec 2012
Posts: 46
Default

Sure do like the new icon! Can see why others feel the same!
Reply With Quote
  #6  
Old 02-08-2013, 10:08 AM
Rainier's Avatar
Rainier Rainier is offline
Developer
iPhone 4S, iOS 6.x
 
Join Date: Apr 2012
Posts: 162
Default

Wow, great story. Congratulations on finally getting noticed!
Reply With Quote
  #7  
Old 02-09-2013, 03:01 PM
bardbarian bardbarian is offline
Junior Member
 
Join Date: Jan 2013
Posts: 22
Default

Wow thanks so much for sharing, I knew icons were important but I never figured they'd have that direct an impact on sales, first impressions really are important
Reply With Quote
  #8  
Old 02-09-2013, 04:34 PM
Rubicon's Avatar
Rubicon Rubicon is offline
Developer
iPad, OS 4.x
 
Join Date: Feb 2011
Location: Isle of Wight, UK
Posts: 1,463
Default

I think too much overthinking is going on here. The only thing you need to worry about wrt icons is "don't have a shit one".

Frankly, the original one was the worst of the worst saying nothing to anybody about what the app might be. Now you've fixed it, the game's fulfilling it's truer potential which is great.
Reply With Quote
  #9  
Old 02-09-2013, 04:47 PM
KennyK KennyK is offline
Banned
iPhone 4, iOS 6.x
 
Join Date: Feb 2011
Location: Scarlett Johansson's Hot Tub
Posts: 5,046
Default

Who said you shouldn't judge a book by its cover?

Congrats on your success Tony!
Reply With Quote
  #10  
Old 02-10-2013, 07:04 AM
Tony@N3VGames Tony@N3VGames is offline
Junior Member
iPhone 4S, iOS 6.x
 
Join Date: Feb 2013
Posts: 13
Default

Quote:
Originally Posted by Rubicon View Post
I think too much overthinking is going on here. The only thing you need to worry about wrt icons is "don't have a shit one".
This may well be true (and according to the stats, most likely is true), BUT, how do you know that before you have tried something else?

No-one was saying "well the app is really great but the icon really sucks" etc.

And an update on the rankings after 3 days of our 99c sale:
- Switzerland # 2 Overall App
- South korea # 2 Overall App
- Germany #3 Overall app
- UK #3 Overall app

Only real issue now is USA = #9 Sim but still #100-ish Overall. Still puts USA as 3rd best market and 10X what it was doing two weeks ago.
Reply With Quote

Reply

Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump

Copyright 2012, TouchArcade.com, LLC.

Powered by vBulletin® Version 3.8.7
Copyright ©2000 - 2014, vBulletin Solutions, Inc.
Copyright 2008 - 2011, TouchArcade.com. Privacy Policy / DMCA Copyright Agent