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Best tricks for Android launch

02-03-2014, 09:34 AM
Joined: Dec 2011
Location: Europe
Posts: 140
Best tricks for Android launch

After reaching 2.5 millions downloads with Power of Logic we've decided to try Android. As a business oriented developer I see many differences in launching a game on AppStore or Google Play Store. Starting with paid vs freemium, almost non-existing media environment, to different ASO principles.

Everywhere are TONS OF BULLSHIT about the Android marketing. Superficial, unfounded, vague "hints" of bloggers or developers who publish what they've just read somewhere. I am looking for a real experience, facts&figures, what worked and didn't worked at all.

What you see as best tricks for the Android launch and success at this platform? Thanks for sharing and helping each other here at the devs forum!

Petr from Flow Studio
02-03-2014, 02:08 PM
Joined: Sep 2012
Posts: 139
Don't go burst. The cheapest paid UA is via Facebook and it works really well. If you have 2.5M downloads on iOS, go contact Android guys in Valley and ask them for a feedback and support during your launch.