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Working on $0.10 a download with Google Play

05-16-2015, 11:04 PM
#1
Joined: Nov 2014
Location: China / Canadian
Posts: 605
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Working on $0.10 a download with Google Play

I have always been a believer that advertising can improve results. I notice that most ads are good but they cannot get the game idea across within the limits of what they can show are say within a header. In the past I had success using ads that within 2 words got the message across and as a result brought in considerable profit because the viewer was able to understand and decide if they wanted move forward or pass. I am working on doing the same with the games. It will take the right game and the right message. Keep you posted
05-19-2015, 07:01 AM
#2
Had a boss that was convinced all titles to successful apps had to be 3 syllables long.

Po-cket Planes
An-gry birds
Fruit Nin-ja

and so on.

I am less so, as am I about a 2 word ad-copy. Good luck with your experiment tho, I am interested in the results.

Looking for a writer? PM me

Game Designer of:
Family Feud Matches Gaming with a side of Matchmaking!
Family Feud 2 My First Huge Apple Feature!
Pickpawcket
And more!
05-19-2015, 09:37 AM
#3
Joined: Nov 2014
Location: China / Canadian
Posts: 605
Send a message via Skype™ to 1stSPIN
Quote:
Originally Posted by Blackharon View Post
Had a boss that was convinced all titles to successful apps had to be 3 syllables long.

Po-cket Planes
An-gry birds
Fruit Nin-ja

and so on.

I am less so, as am I about a 2 word ad-copy. Good luck with your experiment tho, I am interested in the results.
I tried an experimental ad that used about 30% of the space not explaining the game but in picture form gave the source of the idea. I think I got about 311 downloads at a cost of $100. If that add generated the downloads or initiated the downloads then the cost was $0.31 a download.




The game is at this link https://itunes.apple.com/us/app/stick-hero-stickman-saga/id978927227?mt=8

Last edited by 1stSPIN; 05-19-2015 at 09:44 AM.
05-20-2015, 11:13 PM
#4
Joined: Nov 2014
Location: China / Canadian
Posts: 605
Send a message via Skype™ to 1stSPIN
I will run a 2nd test on it as I write. Now that there is consistent day to day data I will see if that ad boosts the downloads

Last edited by 1stSPIN; 05-20-2015 at 11:15 PM.