Read this post from Eli. This was from the Binding of Isaac game thread:
Originally Posted by Eli
Again though, Apple has a process for this kind of thing. You can't just skip it and choose to loudly complain instead and expect anything to happen. The appeals process is just something you have to deal with if you want to sell something on the App Store. Stuff gets rejected all the time, often for innocuous reasons, as Apple would rather reject something and then take a closer look at it once the developer appeals instead of approving things which might break the rules. Apple's store, Apple's rules.
If you'd like me to beta test your app, PM me for TestFlight info.