★ TouchArcade needs your help. Click here to support us on Patreon.

Is AppPreviews a must?

09-09-2016, 02:42 AM
#1
Joined: Aug 2015
Posts: 205
Is AppPreviews a must?

Starting to make videos for our games. It's quite fun but also a lot to learn.Those nice AppPreviews are really attractive. But to put everything within 30 seconds and at the same time make it appealing is not an easy job.

So what do you guys think of AppPreviews/Gameplay videos? How much does a game video matter to you, as a developer/player?

Is there any videos that once turned down your interest?

Which genres of games do you think is better to be attached with a video?
09-09-2016, 07:46 AM
#2
You don't have to (nor should you) put EVERYTHING into your app. Just the core experience + 1 or 2 really cool events. Trying to cram your game into 30 seconds makes everything feel Benny Hill

Looking for a writer? PM me

Game Designer of:
Family Feud Matches Gaming with a side of Matchmaking!
Family Feud 2 My First Huge Apple Feature!
Pickpawcket
And more!

09-09-2016, 08:07 AM
#3
Joined: Jun 2016
Location: Norwich, UK
Posts: 48
Zombidle is one of my favorites and their video is pretty effective in conveying game play, tone and a call to action.

https://youtu.be/VhHb-_PjIF8

Enhance by FGL.

Automated SDK Integration with zero code.
09-10-2016, 12:41 AM
#4
You can make more than one video.

Make a 30 second video that's just the core of what you want people to know about your app for the App Preview.

Then you can make longer videos (i.e. gameplay videos, tutorials etc.) and post them on YouTube or Vimeo. Put the links to those videos within the app itself and/or your twitter/facebook/instagram accounts.
09-10-2016, 09:39 PM
#5
I'd say it's definitely a must. To not do it would be shooting yourself in the foot. I personally am torn as to whether the best app preview is simply the best 30 seconds of straight gameplay or if going the somewhat commercial-y route is better. I'm about to change mine from the former to the latter in my next update but it's probably nearly impossible to measure whether the App Preview is hindering someone's decision from downloading your app. But definitely HAVE an App Preview!

designed & developed STENCILSMITH for iOS | 4★ TA Review | Website | Twitter
09-11-2016, 02:28 PM
#6
Joined: Jan 2011
Posts: 859
I've seen some app peviews where half the video is taken up by navigating through the menu system. That's a complete waste. You definitely want to just straight into the action.
09-12-2016, 12:42 AM
#7
Joined: Aug 2015
Posts: 205
Quote:
Originally Posted by fgl_sam View Post
Zombidle is one of my favorites and their video is pretty effective in conveying game play, tone and a call to action.

https://youtu.be/VhHb-_PjIF8

Yeah I watched the 29 seconds version for the app preview as well. Very impressive, seems that there a lot more to expect in the game. Don't know if it's like how it looks in the preview video :P Have to tried on that? Met the expectation?
09-12-2016, 12:46 AM
#8
Joined: Aug 2015
Posts: 205
Quote:
Originally Posted by Meshugenah Games View Post
You can make more than one video.

Make a 30 second video that's just the core of what you want people to know about your app for the App Preview.

Then you can make longer videos (i.e. gameplay videos, tutorials etc.) and post them on YouTube or Vimeo. Put the links to those videos within the app itself and/or your twitter/facebook/instagram accounts.
Wow, thanks! Haven't thought of this. Guess I just got stuck in the 30 sec thing :P
09-12-2016, 12:54 AM
#9
Joined: Aug 2015
Posts: 205
Quote:
Originally Posted by Stencilsmith_Dev View Post
I'd say it's definitely a must. To not do it would be shooting yourself in the foot. I personally am torn as to whether the best app preview is simply the best 30 seconds of straight gameplay or if going the somewhat commercial-y route is better. I'm about to change mine from the former to the latter in my next update but it's probably nearly impossible to measure whether the App Preview is hindering someone's decision from downloading your app. But definitely HAVE an App Preview!
Lol That's true.
"While a quality video and screenshot won't do much for a bad game, a lack of video and bad screenshots could very well damage an otherwise good game."

Just make the best out of it, it will do good! XD
09-12-2016, 02:42 AM
#10
Joined: Dec 2009
Location: U.S.A., earth
Posts: 214
Quote:
Originally Posted by dancj View Post
I've seen some app peviews where half the video is taken up by navigating through the menu system. That's a complete waste. You definitely want to just straight into the action.
Or it's mostly cut scenes, and no gameplay really.