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Have Apple promote my "Free Game For Today" Sale

View Poll Results: Free for a day while AppStore Featured?
Good idea, this should start a trend! 5 29.41%
Bad idea, that's crazy take it down! 12 70.59%
Voters: 17. You may not vote on this poll
06-30-2010, 02:11 AM
#1
Junior Member [Original Poster]
Joined: Jun 2010
Location: CA
Posts: 25
Have Apple promote my "Free Game For Today" Sale

Hi Everyone

TODAY the AppStore featured game, "Amazing Cannonball Duck", will be FREE!

This is my first game and I've decided to try some unorthodox promoting. My game was chosen by Apple to be featured in their "Hot New Games" list under "New & Noteworthy" this week, which means I'm getting a lot of views.
I also signed up for OpenFeint's FGOTD and FAAP, which means they'll promote my game while it's free for a day then I'll share the games revenue with them for some time when it goes back to paid.
So I figured why not merge the ideas and have it free for a day while Apple is "promoting" it!

What do you guys think? Good idea? is this gonna work? Am I being dumb and this is a total waste of "prime billing" sales?

Either way I'll post back how it works out for me
06-30-2010, 02:42 AM
#2
Joined: Mar 2009
Location: Oslo, Norway
Posts: 731
Quote:
Originally Posted by Quapp View Post
Hi Everyone

TODAY the AppStore featured game, "Amazing Cannonball Duck", will be FREE!

This is my first game and I've decided to try some unorthodox promoting. My game was chosen by Apple to be featured in their "Hot New Games" list under "New & Noteworthy" this week, which means I'm getting a lot of views.
I also signed up for OpenFeint's FGOTD and FAAP, which means they'll promote my game while it's free for a day then I'll share the games revenue with them for some time when it goes back to paid.
So I figured why not merge the ideas and have it free for a day while Apple is "promoting" it!

What do you guys think? Good idea? is this gonna work? Am I being dumb and this is a total waste of "prime billing" sales?

Either way I'll post back how it works out for me
If it is only for one day, and you are confident the title is strong enough that it would gather strong, positive word-of-mouth I think it just might be a brilliant idea. If the game is just perceived as "OK" I think it might backfire...

Looking forward to hearing your results though!

06-30-2010, 03:16 AM
#3
Yeah, let us know how it worked out!

Phure Studios, developer of CatSpin; featured by Apple on US App Store and mentioned in numerous New and Noteworthy and What's Hot - lists
06-30-2010, 03:42 AM
#4
Joined: Dec 2008
Location: California, USA
Posts: 2,143
Well with FAAD you'll be sharing a good chunk of your profit for an entire month. Since you asked, I vote no. Do the free stuff later when sales start to drop, if they do. More people will see your game on the Featured list than anywhere else. Just my opinion.

Good luck!!!

Edit to add: It would be interesting to do free for a day, but my main suggestion is not to use FAAD while featured. That will cost you.
06-30-2010, 05:15 AM
#5
Quote:
Originally Posted by schplurg View Post
More people will see your game on the Featured list than anywhere else.
I think that says it all. My two cents: Try to couple your FAAD promotion with a nice update later on, when your sales really start to drop.
06-30-2010, 09:38 AM
#6
Joined: Apr 2009
Location: Pennsylvania
Posts: 1,006
Going free while being featured by Apple is either insane or gutsy.

You'll surely miss out on a lot of paid sales. And you'll be at risk for an uphill battle after going free again, since App rankings reset each time you switch from pay to free.

You might even end up annoying the marketing bean counters at Apple. They do tend to choose pricier apps for the privledge of being featured. They aren't doing this out of the goodness of their own hearts - they're trying to stir the pot to increase overall AppStore revenue. If your app makes you and then a tidy profit, I wouldn't be surprised if your odds of having other apps featured in the future go up.
06-30-2010, 10:05 AM
#7
We have made 25% of our entire game's profit in 3 months from the one week of getting featured, and I think that's actually modest compared to many other devs. Personally I would say, milk the time you are featured and earn as much money as you can now, because there is no guarantee it will last and at least you can look back and say you got something out of it -- sometimes you can earn enough from a feature to single handedly push the development of your next project! I know its not all about money necessarily, but this is also one of the best chances you have to see if your game can make it on a top paid list... this might be your only chance.

Hate to be a pessimist, but many, if not most games, even high quality ones, fall off rather quickly after their feature period and won't see that kind of success ever again.

Finally, you can always do FAAD at any time later, which gives you a very high chance to get on the top 10 free list by itself... you only get featured once. Not to mention you will be sharing your revenue at a time when you will likely be making the most you'll ever make.
06-30-2010, 10:27 AM
#8
Joined: May 2009
Posts: 3,839
I'd say a no, why let go of the chance (maybe your only chance) when you can cash in a $ or 2?

Also, Loved the artwork from the screenies, did not get to try it though

Mis-quotes!!!!!!!
Quote:
Originally Posted by GodSon View Post
The bottom two is where you can buy your bottom turrets.
Quote:
Originally Posted by Rubicon View Post
at this point I should say we're not looking for anymore guys
06-30-2010, 10:41 AM
#9
Junior Member [Original Poster]
Joined: Jun 2010
Location: CA
Posts: 25
Hi everyone, Thanks for all the replies!

Just to be clear I am not doing OpenFeint's FGOTD or FAAP while Featured, I have signed up for those but they have a while before they'll go into effect, so I will not be sharing any of my Featured revenue.

I just set my game to be free for a day while it's being featured by Apple, as kind of an experiment of the Featured Lists promoting power verses something like FGOTD or FAAP.

I do realize most people look to those other promotions specifically for finding Free game sales and probably don't expect to find one in a Featured list so we'll see if it's any use, if free for a day with those other guys are intended to boost low sales what if you do it while sales are high? Sales megaboost??! lol
06-30-2010, 11:59 AM
#10
Joined: May 2009
Posts: 3,839
Oh!
I don't think You should NOT leave it free in the first place as it is already getting the limelight!

Mis-quotes!!!!!!!
Quote:
Originally Posted by GodSon View Post
The bottom two is where you can buy your bottom turrets.
Quote:
Originally Posted by Rubicon View Post
at this point I should say we're not looking for anymore guys