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What to expect from an Apple feature

01-06-2011, 08:44 PM
#1
Joined: Nov 2010
Location: Portland, OR
Posts: 82
What to expect from an Apple feature

Hey guys,

Much to my extreme delight, I discovered that Apple has decided to feature Ramps in New and Noteworthy (overall) and New and Noteworthy (games) today.

Now that I've had a chance to catch my breath, and dropped the price to $.99(hopefully) make a run at the rankings, I'm kinda wondering what to expect? Like how many downloads a day is realistic?

I had an app in 2009 that got a feature like this, but it only worked on the 3GS which was (at the time) brand new, so I think this is a bit different.

RAMPS!! Previously iPhone Game of the Week on the App Store.
"... a simple and stylish physics puzzler that you won't want to put down." - Apple

COMING 10/11/12: Lotsa Blocks!

http://lotsablocks.com

Last edited by u2elan; 01-06-2011 at 08:51 PM.
01-07-2011, 12:56 AM
#2
Joined: Dec 2009
Posts: 1,443
I can't exactly say for sure how many downloads you might average a day. I do know that you'll definitely get lots of attention, as Apple is giving you a direct spotlight being on the first page.As an AppStore gamer, I can say that I do pick up many games on their list that I would've never have seen before.

Something to note, you're also going to receive more criticism than you used to as well as more good reviews. While you're on the top, support the game with some features that you think will benefit both you and the gamers.

You're doing good so far, because people have given your game an overall rating of 4 1/2 stars.

GC:SunScape | Plus+:MysticSun | Other:MystikSun
Youtube: SunScapeUPSB | PSN: mudkiprulz|

01-07-2011, 03:14 AM
#3
First, congrats!

In my experience, the sales peaked on Saturday after a N&N feature. If your game does well (i.e. download number keeps high) for the next couple days, it will be featured in What's Hot next week for another week of spotlight.

Your game looks pretty solid. If you make decent money in the next few days, I would suggest spending some of it on improving the icon and game graphics :-)
01-07-2011, 04:34 AM
#4
Grats dude !
Looks like a neat little game, wish you all the best with the sales !

Assyria Game Studio -(For Business Enquieries Click Here)

Get normally paid games for FREE at DailyAppDream.com - If any developers want to run a free promo on any of their games then check out the site (it's free)
01-09-2011, 04:05 PM
#5
Joined: Nov 2010
Location: Portland, OR
Posts: 82
Yep you were right, Saturday wound up pretty huge for us.

We've leveled off our climb now, hanging around #58 on the App Store. This is quite a wild ride!

Any tips for sustaining rank after the feature wears off? Which app of yours got featured?

Quote:
Originally Posted by taptapdev View Post
First, congrats!

In my experience, the sales peaked on Saturday after a N&N feature. If your game does well (i.e. download number keeps high) for the next couple days, it will be featured in What's Hot next week for another week of spotlight.

Your game looks pretty solid. If you make decent money in the next few days, I would suggest spending some of it on improving the icon and game graphics :-)

RAMPS!! Previously iPhone Game of the Week on the App Store.
"... a simple and stylish physics puzzler that you won't want to put down." - Apple

COMING 10/11/12: Lotsa Blocks!

http://lotsablocks.com
01-10-2011, 11:09 AM
#6
Congrats! We saw a HUGE jump in numbers (about 10x) that sustained while we were on the boards.

I'm not sure how much PR you've done or received ... but definitely whip up a press release that announces you are on "Apple's New and Noteworthy" ... send it to all the review sites and post that on all the forums.

MILK IT!!!!!

Code Critical LLC
01-10-2011, 12:27 PM
#7
Yay! Congrats!

Please share your experience in the N&N!
I mean, you don't have to show the actual numbers, but has it improved your sales by which factor?
01-10-2011, 01:02 PM
#8
Joined: Dec 2009
Location: Berlin, Germany
Posts: 1,674
if you are really featured (not a subsection) such spikes are pretty common..

it gives you a glimpse of what the top app earn daily.


01-12-2011, 05:21 PM
#9
Quote:
Originally Posted by u2elan View Post
Yep you were right, Saturday wound up pretty huge for us.

We've leveled off our climb now, hanging around #58 on the App Store. This is quite a wild ride!

Any tips for sustaining rank after the feature wears off? Which app of yours got featured?
We reached out to traditional media (& PR) in relevant industry to try to sustain the momentum. We had a mixed result though. You have to realize that spikes and tapper-off is a normal way of life in the App Store for 99% of the Apps.

I had two featured Apps. One is: http://itunes.apple.com/us/app/goldilocks-three-bears-childrens/id395879617?mt=8 The other is: http://itunes.apple.com/us/app/id369048487?mt=8

Also, don't be shy to publicize your success. You can attract a lot of press attention by just being open with it.