Have seen %600 increase from our daily sales as well and even %30 better than the last christmas. I'm also with you PikPok that ad revenues did only change around %20, maybe the online usage of the new devices are pretty low.
Frozen Charts kill everything! 3rd Day! Would really love to see the charts moving again. Even if they got updated every 6 hours would be better than 3 days of no movement. Having a dynamic system 360 days of the year and having the most profitable days stagnate makes almost no sense. The movements on the charts are a vital element of the store. Santa Tracker is the number one app in utilities. Poor St. Nick has had his landing strip removed and the reindeers are starting to get tired.
Our Boxing Day paid revenues were down 40% compared to Christmas Day, but still up more than double over last Monday. Ad revenues still tracking fairly flat. Will be interesting to see where things settle down at over the next week.
We didn't see a big bump in advertising, either. I think it stands to reason. For people who got new devices they quickly filled them up by downloading lots of stuff. But they're probably too busy that particular day to use their purchases much.