I need to make a business plan and im thinking like this. Im gonna release 6games 2 will fail 2will be ok 1will be good 1will be great How would this be trandlated into top ranking positions? And estimated value during a year? Is there a place were you can actually see this figures? What else do i need to think about when doi g a business plan regarding the potential revenue of thenew games?
Franky, Planning for success on the app store in the games category is very similar to buying used lottery tickets that someone else has already checked if the tickets were winners or not. Try following equation to be closer to reality. Very simple math 6 apps at 8 dollars a day x 30 days 1440,- a month that is probably too generous
Your chart is probably off, maybe not if you're super lucky/great at what you do. To answer your question CSR racing was hovering between 1st and 10th top grossing on most of the App Stores and they announced making 12 million dollars per month. For 1 year, if they can hold that place, it looks something around 144 million dollars. You can see those numbers here: http://www.theverge.com/2012/8/15/3244774/ios-csr-racing-earning-millions-monthly You don't mention what you're currently considering as revenue sources. What you should be looking at looking at the average a game makes instead of the average a top game makes. Decide if you could live with that income as part of your business plan. If not, rethink stepping into the market. Here's where you can start reading that info. It's old, but that part of the market hasn't changed much. http://www.tuaw.com/2011/09/29/ios-game-revenue-survey-50-of-app-store-games-make-less-than/
I think the real challenge with the App Store isn't getting a top 10 game (especially for a given category), but actually sustaining the ranking. Most iOS games have an explosive beginning as the eager public checks out the newest stuff. After that, unless you get really lucky, you app will drop off into a handful of sells a day. It's a little misleading to think about sales in terms of 'sales per year', when the bulk of your sales probably come in the first couple weeks, if not days. For what it's worth, I've hit the top ~30 Arcade and top 10 RPG (both very easy feats), which amounted to a couple hundred sales per day. Both games lasted about 1-2 weeks before the sales dropped off VERY quickly.
I'm assuming you mean the paid charts in those categories? Mostly because I'm interested in these stats.
thanks for the tips, Could of have been a bit optimistic blackharon those are great links thanks a lot, csr racing killed it! I suppose the one regarding the avarage revenue from an app is for paid app as it was from last year. Have you seen any similar for free-to-play apps ?
I'd say so. Actual reality: I have 6 apps on the store averaging $5 a day (total, not each). Granted, one of them is a useless freebie.
Silverfish + Silverfish MAX sell 4-12 copies a week combined. Only game of mine that consistently sells a couple copies a day is Match Panic, but even that has had a few $0 days in the past couple months.